Apr 28, · The executive summary goes near the beginning of the plan but is written last. It should provide a short, concise and optimistic overview of your business that captures the reader's attention and gives them an interest in learning more about it Start the executive summary with a compelling case for why you have a great business idea. No matter how good the rest of the plan looks, no one is going to be interested in a bad idea. Keep the tone upbeat, but don't oversell. While you don't need to mention ordinary risks, it's OK to note unusual blogger.comted Reading Time: 5 mins An executive summary can be defined as a short introduction in your business plan. The goal of the executive summary is to highlight the key points of the plan for anyone who reads it, which helps to save time and lets them know what the rest of the business plan will include. It is essentially an advance organizer. The executive summary can often be considered the most Estimated Reading Time: 4 mins
Executive Summary of the Business Plan
It's always easier to write something if you can read an example first, so here's an executive summary example that you can use as a model for your own business plan's executive summary. For instructions and tips on how to write an executive summary for your own business plan, executive summary in business plan, see Writing the Executive Summary of the Business Planpart of the Writing a Business Plan series.
For a template that you can use to write a complete business plan see the Simple Business Plan Template or these One Page Business Plan Templates. The executive summary goes near the beginning of the plan but is written last. It should provide a short, concise executive summary in business plan optimistic overview of your business that captures the reader's attention and gives them an interest executive summary in business plan learning more about it.
The executive summary should be no more than two pages longwith brief summaries of other sections of the plan. Pet Grandma Inc. offers superior on-site pet sitting and exercising services for dogs and cats, executive summary in business plan, providing the personal loving pet care that the owners themselves would provide if they were home. Our team will ensure that pet owners can take business trips or vacations knowing that their pets are in good hands.
is headquartered in the City of West Vancouver and incorporated in the Province of British Columbia. The company is owned by partners Pat Simpson and Terry Estelle. Pat has extensive experience in animal care while Terry has worked in sales and marketing for 15 years. The management of Pet Grandma Inc.
consists of co-owners Pat Simpson and Terry Estelle, executive summary in business plan. Both partners will be taking hands-on management roles in the company. In addition, we have assembled a board of advisors to provide management expertise. The advisors are:. Our clients are dog and cat owners who choose to leave their pets at home when they travel or who want their pets to have company when their owners are at work. Across Canada executive summary in business plan pet care business has seen an explosion of growth over the last three years.
West Vancouver is an affluent area with a high pet density. Our market research has shown that nine out of 10 pet owners polled in West Vancouver would prefer to have their pets cared for in their own homes when they travel rather than be kenneled and six out of 10 would consider having a pet sitter provide company for their dog when they were at work. Dog owners who work, for instance, will come home to find happy, friendly companions who executive summary in business plan already been exercised and walked rather than demanding whiny animals.
All employees are insured and bonded. On start up we will have six trained staff to provide pet services and expect to hire four more this year once financing is secured. To begin with, co-owner Pat Simpson will be scheduling appointments and coordinating services, but we plan to hire a full-time receptionist this year as well. Already we have service commitments from over 40 clients and plan to aggressively build our client base through newspaper, websitesocial mediaand direct mail advertising.
The loving on-site professional care that Pet Grandma Inc. will provide is sure to appeal to cat and dog owners throughout the West Vancouver area. This concludes the executive summary example based on the fictional company Pet Grandma Inc. Small Business Administration. Small Business Business Plans. By Susan Ward. Susan Ward wrote about small businesses for The Balance Small Business for 18 years, executive summary in business plan.
She has run an IT consulting firm and designed and presented courses on how to promote small businesses. Learn about our editorial policies. Updated on April 28, Section 1: Executive Summary for Pet Grandma Inc. Our Mission Pet Grandma Inc. The Company and Management Pet Grandma Inc. The advisors are: 1. Juliette LeCroix, partner at LeCroix Accounting LLP 2.
Carey Boniface, veterinarian and partner at Little Tree Animal Care Clinic 3. John Toms, president of Toms Communications Ltd. Our Services Our clients are dog and cat owners who choose to leave their pets at home when they travel or who want executive summary in business plan pets to have company when their owners are at work. All pet services will be provided by animal care certified staff. Article Sources.
How To Write An Executive Summary Investors Pay Attention To
, time: 15:369+ Business Plan Executive Summary Examples - PDF | Examples
Your executive summary is your ticket to convince your reader/s that your business plan is worth reading and that the objectives you have with your business are attainable and realistic. Since the executive summary is meant to highlight your key points in the business plan, it somehow functions as a well-written CV or well-rehearsed elevator pitch Aug 12, · An executive summary is a short section of a larger document like a business plan, investment proposal or project proposal. It’s mostly used to give investors and stakeholders a quick overview of important information about a business plan like the company description, market analysis and financial information May 20, · An executive summary of a business plan is an overview. Its purpose is to summarize the key points of a document for its readers, saving them time and preparing them for the upcoming content. 1 . Think of the executive summary as an advance organizer for the reader. Above all else, it must be clear and concise
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